Read SOSTAC ® Guide To Your Perfect Digital Marketing Plan

SOSTAC ® Guide To Your Perfect Digital Marketing Plan

P.R. Smith

4.9/5 (13933 ratings)

Description:2021 Edition of PR Smith’s popular SOSTAC® planning system shows how to write the perfect plan and can be learned in 3 minutes. The SOSTAC® Guide To Your Perfect Digital Marketing Plan, V7 can be skimmed in 30 minutes and digested in detail in 3 hours.The SOSTAC® planning system was voted in the Top 3 Marketing Models worldwide by voters in the Chartered Institute Of Marketing’s Centenary Poll. The entire book is written in easily digestible chunks so readers can dip in and out.Who can use this book?The book is aimed at anyone involved in digital marketing, or marketing, or just interested in digital marketing. Readers can see how it all fits together. More advanced marketers use it as a ‘dip in & out’ (e.g. the digital marketing strategy chapter), while less experienced marketers benefit from all six chapters and the many links to cutting-edge websites, digital tools and videos.The 6 Situation Analysis (where are we now?)Objectives (where are we going?)Strategy (how do we get there?Tactics (details of strategy incl. marketing mix)Action (checklists, guides, systems & internal marketing)Control (how do we know if we are going to get there?)Who is the author?PR Smith is co-author of the hugely influential ‘Digital Marketing Excellence’ (with Dave Chaffey) and several other marketing books including the best -selling Marketing Communications. This new SOSTAC® Guide has achieved more than 3,000 pre-sales.What Experts Say About This Book“Although most businesses are now doing digital marketing, nearly half don't have a plan - that's shocking! SOSTAC® gives you an awesomely simple framework to put that right.” Dave Chaffey, CEO Smart Insights“A really good easy-to-follow guide” Ged Carroll, Digital Director VP Europe, RacePoint Global‘This is essential reading and an invaluable reference guide for any marketer who needs to create impressive, persuasive and effective digital marketing plans.’ IDMSOSTAC® Certified Planners online portal is now open for those that want to become SOSTAC® Certified Planners. Visit to register, download manuals drawn from these books and take the online, open-book, multiple choice case study assessment. Upon reaching 60% + the applicant receives a SOSTAC® Certified Planner certificate. See for more or just go directly toWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with SOSTAC ® Guide To Your Perfect Digital Marketing Plan. To get started finding SOSTAC ® Guide To Your Perfect Digital Marketing Plan, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Description: 2021 Edition of PR Smith’s popular SOSTAC® planning system shows how to write the perfect plan and can be learned in 3 minutes. The SOSTAC® Guide To Your Perfect Digital Marketing Plan, V7 can be skimmed in 30 minutes and digested in detail in 3 hours.The SOSTAC® planning system was voted in the Top 3 Marketing Models worldwide by voters in the Chartered Institute Of Marketing’s Centenary Poll. The entire book is written in easily digestible chunks so readers can dip in and out.Who can use this book?The book is aimed at anyone involved in digital marketing, or marketing, or just interested in digital marketing. Readers can see how it all fits together. More advanced marketers use it as a ‘dip in & out’ (e.g. the digital marketing strategy chapter), while less experienced marketers benefit from all six chapters and the many links to cutting-edge websites, digital tools and videos.The 6 Situation Analysis (where are we now?)Objectives (where are we going?)Strategy (how do we get there?Tactics (details of strategy incl. marketing mix)Action (checklists, guides, systems & internal marketing)Control (how do we know if we are going to get there?)Who is the author?PR Smith is co-author of the hugely influential ‘Digital Marketing Excellence’ (with Dave Chaffey) and several other marketing books including the best -selling Marketing Communications. This new SOSTAC® Guide has achieved more than 3,000 pre-sales.What Experts Say About This Book“Although most businesses are now doing digital marketing, nearly half don't have a plan - that's shocking! SOSTAC® gives you an awesomely simple framework to put that right.” Dave Chaffey, CEO Smart Insights“A really good easy-to-follow guide” Ged Carroll, Digital Director VP Europe, RacePoint Global‘This is essential reading and an invaluable reference guide for any marketer who needs to create impressive, persuasive and effective digital marketing plans.’ IDMSOSTAC® Certified Planners online portal is now open for those that want to become SOSTAC® Certified Planners. Visit to register, download manuals drawn from these books and take the online, open-book, multiple choice case study assessment. Upon reaching 60% + the applicant receives a SOSTAC® Certified Planner certificate. See for more or just go directly toWe have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with SOSTAC ® Guide To Your Perfect Digital Marketing Plan. To get started finding SOSTAC ® Guide To Your Perfect Digital Marketing Plan, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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SOSTAC ® Guide To Your Perfect Digital Marketing Plan

SOSTAC ® Guide To Your Perfect Digital Marketing Plan

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