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Sports Capitalism

Frank P. Jozsa

4.9/5 (32571 ratings)

Description:The book focuses on how, when, where and why the US-based professional sports leagues extend their brands and penetrate markets in nations across the globe. The book examines the strategies, progress and expectations of each league despite the cultural, economic and political barriers that exist between and within countries and areas. It offers a model of the sports business and, where appropriate, the emergence, evolution and growth of prominent women's sports leagues are documented. This book is unique as there are no other academic publications that study and report the global ambitions of this special group of organizations in one volume. Readers such as college and university sports history, management, marketing and international business professors, students and researchers can use and apply the book, as either a teaching supplement, reference and/or literature source. It will also appeal to targeted groups beyond the academic community with strategic economic incentives to learn about sports capitalism, such as sports entrepreneurs and league officials.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Sports Capitalism. To get started finding Sports Capitalism, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 337

Format: PDF, EPUB & Kindle Edition

Publisher: Routledge

Release: 2017

ISBN: fFWCCWnAd

Description: The book focuses on how, when, where and why the US-based professional sports leagues extend their brands and penetrate markets in nations across the globe. The book examines the strategies, progress and expectations of each league despite the cultural, economic and political barriers that exist between and within countries and areas. It offers a model of the sports business and, where appropriate, the emergence, evolution and growth of prominent women's sports leagues are documented. This book is unique as there are no other academic publications that study and report the global ambitions of this special group of organizations in one volume. Readers such as college and university sports history, management, marketing and international business professors, students and researchers can use and apply the book, as either a teaching supplement, reference and/or literature source. It will also appeal to targeted groups beyond the academic community with strategic economic incentives to learn about sports capitalism, such as sports entrepreneurs and league officials.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Sports Capitalism. To get started finding Sports Capitalism, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Sports Capitalism

Sports Capitalism

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