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New Online Retailing

Gerrit Heinemann
4.9/5 (21059 ratings)
Read Now Download Now ⏭ listen AudioBook
Description:The authors describe in detail what makes today's online retailing different and provide eight central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together ?lessons learned? from the last 10 years, and give readers a tour of the future of online selling. Contents Online Retailing in Transition ? Revolution, not Evolution New Online Retailing ? What Does It Mean? Eight Success Factors in New Online Retailing Best Practices in New Online Retailing Risks and Benefits of New Online Retailing Target Groups Top management in the retailing and consumer goods industries Teachers and students in marketing and retailing About the Authors Gerrit Heinemann is a professor of business, management and trade at the Niederrhein University of Applied Sciences, Mnchengladbach, Germany. Christoph Schwarzl is Managing Director and Retail Industry Principal at Accenture, Dsseldorf, Germany.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with New Online Retailing. To get started finding New Online Retailing, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
—
Format
PDF, EPUB & Kindle Edition
Publisher
—
Release
—
ISBN
383496378X

New Online Retailing

Gerrit Heinemann
4.4/5 (1290744 ratings)
Read Now Download now ⏭ listen AudioBook
Description: The authors describe in detail what makes today's online retailing different and provide eight central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together ?lessons learned? from the last 10 years, and give readers a tour of the future of online selling. Contents Online Retailing in Transition ? Revolution, not Evolution New Online Retailing ? What Does It Mean? Eight Success Factors in New Online Retailing Best Practices in New Online Retailing Risks and Benefits of New Online Retailing Target Groups Top management in the retailing and consumer goods industries Teachers and students in marketing and retailing About the Authors Gerrit Heinemann is a professor of business, management and trade at the Niederrhein University of Applied Sciences, Mnchengladbach, Germany. Christoph Schwarzl is Managing Director and Retail Industry Principal at Accenture, Dsseldorf, Germany.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with New Online Retailing. To get started finding New Online Retailing, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
—
Format
PDF, EPUB & Kindle Edition
Publisher
—
Release
—
ISBN
383496378X

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