Read The McDonaldization of Society: Into the Digital Age

The McDonaldization of Society: Into the Digital Age

George Ritzer

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Description:Recipient of a 2021 McGuffey Longevity Award from the Textbook & Academic Authors Association (TAA)The book that made "McDonaldization" part of the lexicon of contemporary sociological theory, read by hundreds of thousands of students, is now in its Tenth Edition . George Ritzer′s seminal work of critical sociology, The McDonaldization of Society , continues to stand as one of the pillars of modern sociological thought. Building on the argument that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world. Ritzer opens our eyes to many current issues and shows how McDonaldization’s principles—efficiency, calculability, predictability, and control—have been applied to other sectors of American society and throughout the world. This new edition continues to shift its focus to how we experience McDonaldization online, the new locus of production and consumption in the digital age.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The McDonaldization of Society: Into the Digital Age. To get started finding The McDonaldization of Society: Into the Digital Age, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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ISBN: 1506348572

Description: Recipient of a 2021 McGuffey Longevity Award from the Textbook & Academic Authors Association (TAA)The book that made "McDonaldization" part of the lexicon of contemporary sociological theory, read by hundreds of thousands of students, is now in its Tenth Edition . George Ritzer′s seminal work of critical sociology, The McDonaldization of Society , continues to stand as one of the pillars of modern sociological thought. Building on the argument that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world. Ritzer opens our eyes to many current issues and shows how McDonaldization’s principles—efficiency, calculability, predictability, and control—have been applied to other sectors of American society and throughout the world. This new edition continues to shift its focus to how we experience McDonaldization online, the new locus of production and consumption in the digital age.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The McDonaldization of Society: Into the Digital Age. To get started finding The McDonaldization of Society: Into the Digital Age, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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The McDonaldization of Society: Into the Digital Age

The McDonaldization of Society: Into the Digital Age

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