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Understanding Public Opinion Polls

Jelke Bethlehem

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Description:Polls are conducted every day all around the world for almost everything (especially during elections). But not every poll is a good one. A lot depends on the type of questions asked, how they are asked and whether the sample used is truly representative. And these are not the only aspects of a poll that should be checked. So how does one separate the chaff from the wheat?That's where Understanding Public Opinion Polls comes in. Written by a well-known author with over thirty years of experience, the book is built around a checklist for polls that describes the various aspects of polls to pay attention to if one intends to use its results. By comprehensively answering the questions in the checklist, a good idea of the quality of the poll is obtained. Features:Provides readers with a deeper understanding of practical and theoretical aspects of opinion polls while assuming no background in mathematics or statisticsShows how to determine if a poll is good or badProvides a historical perspective and includes examples from real pollsGives special attention to online and election pollsThe book gives an overview of many aspects of polls - questionnaire design, sample selection, estimation, margins of error, nonresponse and weighting. It is essential reading for those who want to gain a better understanding of the ins and outs of polling including those who are confronted with polls in their daily life or work or those who need to learn how to conduct their own polls.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Understanding Public Opinion Polls. To get started finding Understanding Public Opinion Polls, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 286

Format: PDF, EPUB & Kindle Edition

Publisher: CRC Press

Release: 2017

ISBN: 1498769756

Description: Polls are conducted every day all around the world for almost everything (especially during elections). But not every poll is a good one. A lot depends on the type of questions asked, how they are asked and whether the sample used is truly representative. And these are not the only aspects of a poll that should be checked. So how does one separate the chaff from the wheat?That's where Understanding Public Opinion Polls comes in. Written by a well-known author with over thirty years of experience, the book is built around a checklist for polls that describes the various aspects of polls to pay attention to if one intends to use its results. By comprehensively answering the questions in the checklist, a good idea of the quality of the poll is obtained. Features:Provides readers with a deeper understanding of practical and theoretical aspects of opinion polls while assuming no background in mathematics or statisticsShows how to determine if a poll is good or badProvides a historical perspective and includes examples from real pollsGives special attention to online and election pollsThe book gives an overview of many aspects of polls - questionnaire design, sample selection, estimation, margins of error, nonresponse and weighting. It is essential reading for those who want to gain a better understanding of the ins and outs of polling including those who are confronted with polls in their daily life or work or those who need to learn how to conduct their own polls.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Understanding Public Opinion Polls. To get started finding Understanding Public Opinion Polls, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Understanding Public Opinion Polls

Understanding Public Opinion Polls

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