Description:In a stressful, turbulent world, sports can be an escape from reality. Yet sport actually mirrors the issues and problems of our world today, bearing the imprint of powerful forces of social change. This book offers a sociological perspective for seeing and understanding the place of sport in society and how it is affected by big business and by demographic, cultural, organizational, economic, political, and technological change. Nixon's main focus is "big-time" commercialized and corporate sport, from Little League Baseball, Inc. to youth club sports, high school and college athletics, and professional and Olympic sports. He writes vividly of the making and unmaking of heroes and celebrities. Throughout he shows how the combined influence of networks of major sports organizations, media corporations, and corporate sponsors is shaping sport around the world.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Sport in a Changing World. To get started finding Sport in a Changing World, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Description: In a stressful, turbulent world, sports can be an escape from reality. Yet sport actually mirrors the issues and problems of our world today, bearing the imprint of powerful forces of social change. This book offers a sociological perspective for seeing and understanding the place of sport in society and how it is affected by big business and by demographic, cultural, organizational, economic, political, and technological change. Nixon's main focus is "big-time" commercialized and corporate sport, from Little League Baseball, Inc. to youth club sports, high school and college athletics, and professional and Olympic sports. He writes vividly of the making and unmaking of heroes and celebrities. Throughout he shows how the combined influence of networks of major sports organizations, media corporations, and corporate sponsors is shaping sport around the world.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Sport in a Changing World. To get started finding Sport in a Changing World, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.