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Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business

Joel Backaler
4.9/5 (17003 ratings)
Read Now Download Now ⏭ listen AudioBook
Description:This book brings order to the chaotic and rapidly evolving world of influencer marketing by providing readers with much needed context, frameworks, and best practices. Written for busy marketing professionals working in both domestic and international markets, it addresses these topics in a highly actionable and engaging manner.Digital Influence covers everything from how to identify the right influencers and determine “level of influence” to collaborating with influencers and measuring ROI. It turns out, it’s not all about paying online celebrities outrageous sums to post sponsored content. Backaler also provides much-needed context for why influencer marketing is flourishing today, and perspective into what a more technologically-enabled, globally-connected future will look like.Ultimately, people want to learn from trusted peers, not faceless companies. Better than any corporate marketing function, influencers understand how to make best use of social media platforms and tailor content for their respective cultures to engage consumers in their home markets. Business leaders should arm themselves with Backaler's book to ensure they're not left behind.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business. To get started finding Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
214
Format
PDF, EPUB & Kindle Edition
Publisher
Palgrave Macmillan
Release
2018
ISBN
3319783955

Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business

Joel Backaler
4.4/5 (1290744 ratings)
Read Now Download now ⏭ listen AudioBook
Description: This book brings order to the chaotic and rapidly evolving world of influencer marketing by providing readers with much needed context, frameworks, and best practices. Written for busy marketing professionals working in both domestic and international markets, it addresses these topics in a highly actionable and engaging manner.Digital Influence covers everything from how to identify the right influencers and determine “level of influence” to collaborating with influencers and measuring ROI. It turns out, it’s not all about paying online celebrities outrageous sums to post sponsored content. Backaler also provides much-needed context for why influencer marketing is flourishing today, and perspective into what a more technologically-enabled, globally-connected future will look like.Ultimately, people want to learn from trusted peers, not faceless companies. Better than any corporate marketing function, influencers understand how to make best use of social media platforms and tailor content for their respective cultures to engage consumers in their home markets. Business leaders should arm themselves with Backaler's book to ensure they're not left behind.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business. To get started finding Digital Influence: Unleash the Power of Influencer Marketing to Accelerate Your Global Business, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
214
Format
PDF, EPUB & Kindle Edition
Publisher
Palgrave Macmillan
Release
2018
ISBN
3319783955

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