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The Soviet Dream World of Retail Trade and Consumption in the 1930s

Amy E. Randall
4.9/5 (28402 ratings)
Description:In the early 1930s Soviet authorities launched a campaign to create socialist retailing. They also endorsed Soviet consumerism. Paradoxically, Communist leaders promoted a new politics of retailing and consumption even as scarcity persisted and the economy continued to prioritize industrial production at the expense of daily necessities for consumers. How did the Stalinist regime reconcile retailing and consumption with socialism? In exploring this question, this book examines the discourses of trade and consumption, trade policies, social identities, gender roles, and consumer practices that the Stalinist regime's new approach to retailing and consumption engendered. By situating Soviet retailing and consumer culture in a broader comparative context, this book sheds light on how modern industrial states and societies in the interwar era responded to the challenges of mass distribution and consumption.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Soviet Dream World of Retail Trade and Consumption in the 1930s. To get started finding The Soviet Dream World of Retail Trade and Consumption in the 1930s, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
251
Format
PDF, EPUB & Kindle Edition
Publisher
Palgrave MacMillan
Release
2014
ISBN
1282198432

The Soviet Dream World of Retail Trade and Consumption in the 1930s

Amy E. Randall
4.4/5 (1290744 ratings)
Description: In the early 1930s Soviet authorities launched a campaign to create socialist retailing. They also endorsed Soviet consumerism. Paradoxically, Communist leaders promoted a new politics of retailing and consumption even as scarcity persisted and the economy continued to prioritize industrial production at the expense of daily necessities for consumers. How did the Stalinist regime reconcile retailing and consumption with socialism? In exploring this question, this book examines the discourses of trade and consumption, trade policies, social identities, gender roles, and consumer practices that the Stalinist regime's new approach to retailing and consumption engendered. By situating Soviet retailing and consumer culture in a broader comparative context, this book sheds light on how modern industrial states and societies in the interwar era responded to the challenges of mass distribution and consumption.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Soviet Dream World of Retail Trade and Consumption in the 1930s. To get started finding The Soviet Dream World of Retail Trade and Consumption in the 1930s, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Pages
251
Format
PDF, EPUB & Kindle Edition
Publisher
Palgrave MacMillan
Release
2014
ISBN
1282198432
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