Description:In a field driven by change, instructors are steadfast about one remarkable text: Pride/Ferrell' s "Marketing"--preferred for its up-to-date, progressive content and an outstanding suite of supplements.To maximize the text' s core strength, the authors have revised concepts, features, and examples throughout to maintain timely coverage of current marketing trends and strategies. In addition, Pride and Ferrell prepare students for a competitive business environment by discussing topical issues such as customer relationship management, supply chain management, IT issues, the latest e-commerce models, and the downsizing of dot-coms."Marketing" comes in a flexible loose-leaf format packaged with the Real Deal UpGrade CD-ROM, and sells for considerably less than a standard hardcover text.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Marketing: Concepts and Strategies [with CD-ROM]. To get started finding Marketing: Concepts and Strategies [with CD-ROM], you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
Description: In a field driven by change, instructors are steadfast about one remarkable text: Pride/Ferrell' s "Marketing"--preferred for its up-to-date, progressive content and an outstanding suite of supplements.To maximize the text' s core strength, the authors have revised concepts, features, and examples throughout to maintain timely coverage of current marketing trends and strategies. In addition, Pride and Ferrell prepare students for a competitive business environment by discussing topical issues such as customer relationship management, supply chain management, IT issues, the latest e-commerce models, and the downsizing of dot-coms."Marketing" comes in a flexible loose-leaf format packaged with the Real Deal UpGrade CD-ROM, and sells for considerably less than a standard hardcover text.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Marketing: Concepts and Strategies [with CD-ROM]. To get started finding Marketing: Concepts and Strategies [with CD-ROM], you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.